Digital Communications Associate, National Organization for Women, Washington, DC

Digital Communications Associate

Posted on: October 27, 2014
Application deadline: November 14, 2014
Start date: November 17, 2014
Posted by: National Organization for Women

OVERVIEW

The Communications Associate will work on a team led by and report to the Online Communications Manager. Primary responsibilities include: contributing to NOW's overall digital strategy, managing social media platforms and the blog, writing advocacy and fundraising emails, and managing the Love Your Body campaign.

RESPONSIBILTIIES

• Maintain a monthly editorial calendar for NOW's email program, blog, and social media platforms that fits within the overall digital strategy
• Propose innovative ideas for NOW's editorial calendar for our email program, blog, social media platforms, and Love Your Body campaign to grow these initiatives
• Draft advocacy emails, fundraising emails, and monthly newsletter
• Manage blog content, including writing and editing posts written by staff and interns
• Post content to NOW's website
• Manage, develop, and grow engagement on all of NOW's social media accounts including, Facebook, Twitter, Pinterest, Google +, and Flickr
• Create innovative social media campaign proposals including ad campaigns
• Manage the day to day posting, monitoring, and engagement on all social media accounts
• Oversee the NOW Foundation Love Your Body campaign poster contest and grow related programs
• Edit and proofread all content developed by the communications department
• Manage communications department interns
• Manage analytics spreadsheets under the supervision of the Online Communications Manager
• Manage the compilation and shipment of historical materials to our archive at Schlesinger Library
• Edit and proofread press statements and media advisories
• Monitor and report on earned media
• Maintain NOW's branding and messaging consistency
• Other projects and duties as assigned

QUALIFICATIONS

• Minimum 1-2 years of digital communications experience
• Bachelor's degree in English, Communications, Women's and/or Gender Studies, Political Science or a related field
• Passion for and strong background in women's rights and feminism
• Strong writing, editing, and proofreading skills
• Experience writing advocacy and fundraising email blasts
• Experience with online advocacy and fundraising in the nonprofit sector
• Experience maintaining and managing organization social media accounts in coordination with a digital strategy (including Facebook, Twitter, Pinterest, and Google +)
• Highly organized, attention to detail and adherence to deadlines
• Sense of humor, creative energy, proactive, and problem solving skills
• Enjoys working in a team as well as independently
• Ability to work under pressure and handle stress
• Stays up to date with digital communications trends
• Preferred:
• Experience with Wordpress
• Experience with Salsa or a similar CRM system
• Familiarity with HTML
• Understanding of the importance of analytics and making data-driven decisions. You don't have to know how to run the analytics but you do need to be dedicated to applying the results to improve our digital communications
• Experience with Facebook and Google ads

HOW TO APPLY

Applications will not be considered without all requested information. Please e-mail resume, cover letter stating why you want to work for NOW, writing sample (maximum three pages) and salary requirement to jobs@now.org. Subject line should read: Application for Digital Communications Associate – Your Full Name. No phone calls please.